The expression of film

Films join the arts.
The expression of film is particularly an immediate medium of
illustration. It delivers an instantaneous and intuitive access
to any represented matter.
Abstract contexts are more comprehensible when depicted
by film which turns contents into emotional experiences,
causing effects of identification and recognition.


Films in the 21st Century

People's decisions and perceptions are affected by the
visual character of new media.
New stages of representation and communication are
emerging - new channels and ways of distributing ideas
and messages like social media, podcasting etc.

Innovative technologies provide a wide range of options to
create new visual worlds.